BRANDING

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I believe the importance of a well-designed corporate identity is essential to differentiate your brand from its competitors. 

To your clients, a good logo adds value to your business and represents its direction in the market place. We can take your existing brand and move it forward, or start with a blank canvas creating new and exciting ideas to fulfil your needs. We also create brand guidelines to help keep your brand consistent. 

Your logo is one of the first things a potential customer sees. This type of graphic has to be simple, yet memorable. The right balance is difficult to achieve. We strive to understand your target audience so we create a logo that communicates your key message and is attractive, relevant and compelling. 

Logos shouldn't be complicated - they can be made of simple shapes, bright colours, or even words. When your brand goes mainstream, your logo can create a strong sense of brand loyalty, encouraging your customers to return, while recommending your products or services to their friends. 

These ideas can then be taken to another level by branding everything from signage to stationery, exhibitions to brochures, design for your website and social media pages and much more. 

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INFOGRAPHICS & PRESENTATIONS 

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Simplifying information and making it reader-friendly is paramount to your audience. I provide informational solutions with a creative edge that will transform it into something that will make you stand out from your competitors. 

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Infographics are a visual representation of information, knowledge or data. Your attention span will vary according to who you are and what you do, so using an infographic will get your viewers' attention, present your point quickly and clearly in a visually stimulating way. They can also be colourful, informative and seemingly simple tools which can successfully convey content in an innovative way to inform and attract your target audiences, and most importantly, to help your business boom. 

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Another good reason for using infographics is the large attention it can generate towards your business, such as increasing your web traffic by at least 12%. This is because infographics are searchable and frequently appear on search engines such as Google, Facebook and YouTube, easily leading more people to your website. It means your business can be more easily found online and so helps to create a larger online presence for you. In addition, other businesses may choose to use your infographic, helping to further promote your message. Who knows, it might even go viral on social media for you. 

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Using an infographic will not only draw additional audiences to your website, but it will also help you to demonstrate your expertise on your leaflets, brochures, blogs or emails. Naturally, when people are seeking a product or service from a business, they want to believe and trust that the business can do all that it claims it can do. By using infographics, it shows visually that you have a clear understanding of your services and products. By using an infographic on your website, for example, it will show that your business is unique and informed, satisfying existing customers and potentially attracting others. 

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PRINT AND ARTWORK

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Looking for a business brochure or whitepaper? I can create newsletters, folders, exhibition graphics and anything for the professional print process. We can also arrange print for you if required. 

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BUSINESS SUPPORT

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Larger companies approach me to provide regular support. Over the years, I've helped develop their business marketing and help team members with templates and offer ongoing creative and technical support as well as high-quality work.  

I believe a job worth doing, should be done properly, so I can help organisations quickly resolve problems that arise and professionally amend or re-create artwork to specification. If this is something that halts production within your company, then I can step in and help you get your projects back on track by liaising with your colleagues or suppliers. 

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